Finally, Less is More

Tuesday, 15 June 2010

My favourite rag The Economist has a great little editorial on how the IT industry is finally coming around to the idea that less is more. The article says that consumers are suffering feature fatigue as vendors pile on new features of limited use that just make the products less easy to use, and that “frugal” innovation, delivering equivalent products for radically less cost, is breaking out of the new economies into the old economies.

All of which is music to my ears. But why does it take a recession for people to realise that products that have everything you need (and no more) and that are easy to use, are actually better than products choc full of features that you’ll never use that just make it slower and complex? And will we all revert to our lazy ways once the good times come around again?